NBC scripted casting chief Grace Wu has been upped to oversee casting across NBCUniversal’s entire television and streaming portfolio.
Wu has been appointed to the newly created role of Executive Vice President, Casting, Entertainment Content, while Tomii Crump has been promoted to have oversight of unscripted casting across all platforms.
It is the latest move by the studio to merge activities across all of its platforms, including its broadcast net, cable networks and streaming service Peacock and come after it created NBCUniversal Television and Streaming Entertainment last year.
Wu, who now reports directly to Entertainment Content Chairman Susan Rovner, was previously EVP, Scripted Casting for NBC Entertainment, a role she has held since 2009. She has supervised casting for series including This Is Us, New Amsterdam, Freaks & Geeks, Friday Night Lights and Parenthood.
Meanwhile, Crump becomes SVP, Head of Unscripted Casting and Talent, Entertainment Content, overseeing casting for lifestyle and documentary programming,...
Wu has been appointed to the newly created role of Executive Vice President, Casting, Entertainment Content, while Tomii Crump has been promoted to have oversight of unscripted casting across all platforms.
It is the latest move by the studio to merge activities across all of its platforms, including its broadcast net, cable networks and streaming service Peacock and come after it created NBCUniversal Television and Streaming Entertainment last year.
Wu, who now reports directly to Entertainment Content Chairman Susan Rovner, was previously EVP, Scripted Casting for NBC Entertainment, a role she has held since 2009. She has supervised casting for series including This Is Us, New Amsterdam, Freaks & Geeks, Friday Night Lights and Parenthood.
Meanwhile, Crump becomes SVP, Head of Unscripted Casting and Talent, Entertainment Content, overseeing casting for lifestyle and documentary programming,...
- 2/1/2021
- by Peter White
- Deadline Film + TV
Longtime casting executive Grace Wu has been upped to lead casting across NBCUniversal’s television and streaming entertainment portfolio in the newly established position of executive vice president of casting in the entertainment content division.
Wu will be tasked with overseeing scripted and unscripted casting and talent across broadcast network NBC, streamer Peacock and cable networks Bravo, E!, Oxygen, Syfy, Universal Kids and USA, reporting to NBCU entertainment content chairman Susan Rovner. Wu was most recently executive VP of scripted casting at NBC Entertainment, a position she held since 2009. A more-than-20-year NBC veteran, she has supervised the casting of “Freaks & Geeks,” “Friday Night Lights,” “Parenthood,” “New Amsterdam,” and “This Is Us,” among other series.
“There’s a reason Grace is one of the most respected casting executives in the industry; in addition to being a true champion for actors, Grace is a perpetual advocate of diversity on our screens,...
Wu will be tasked with overseeing scripted and unscripted casting and talent across broadcast network NBC, streamer Peacock and cable networks Bravo, E!, Oxygen, Syfy, Universal Kids and USA, reporting to NBCU entertainment content chairman Susan Rovner. Wu was most recently executive VP of scripted casting at NBC Entertainment, a position she held since 2009. A more-than-20-year NBC veteran, she has supervised the casting of “Freaks & Geeks,” “Friday Night Lights,” “Parenthood,” “New Amsterdam,” and “This Is Us,” among other series.
“There’s a reason Grace is one of the most respected casting executives in the industry; in addition to being a true champion for actors, Grace is a perpetual advocate of diversity on our screens,...
- 2/1/2021
- by Elaine Low
- Variety Film + TV
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