Protagonist Pictures has promoted senior execs Janina Vilsmaier and Mounia Wissinger to senior leadership roles as part of a wider move to strengthen its sales and marketing teams.
Vilsmaier has been upped to SVP Sales and Distribution and Wissinger becomes SVP Global Marketing and Publicity.
Protagonist made the announcement as it gears up for the Berlinale and the EFM, where its slate will include Nora Fingscheidt’s Panorama title The Outrun, starring Saoirse Ronan and Paapa Essiedu, and David and Nathan Zellner’s Berlinale Special selection Sasquatch Sunset with Riley Keough and Jesse Eisenberg, which makes its European premiere after a Sundance debut.
Under the promotions, Vilsmaier will lead the sales division, overseeing both the first run and library sales activities, and work in partnership with Wissinger to strategize the global roll out of Protagonist titles.
Wissinger will head up the marketing and publicity team, including overseeing the festival strategy for Protagonist’s film slate.
Vilsmaier has been upped to SVP Sales and Distribution and Wissinger becomes SVP Global Marketing and Publicity.
Protagonist made the announcement as it gears up for the Berlinale and the EFM, where its slate will include Nora Fingscheidt’s Panorama title The Outrun, starring Saoirse Ronan and Paapa Essiedu, and David and Nathan Zellner’s Berlinale Special selection Sasquatch Sunset with Riley Keough and Jesse Eisenberg, which makes its European premiere after a Sundance debut.
Under the promotions, Vilsmaier will lead the sales division, overseeing both the first run and library sales activities, and work in partnership with Wissinger to strategize the global roll out of Protagonist titles.
Wissinger will head up the marketing and publicity team, including overseeing the festival strategy for Protagonist’s film slate.
- 2/8/2024
- by Melanie Goodfellow
- Deadline Film + TV
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