The telecast was live from New York and was sponsored by ''C.A. Swanson and Sons of Omaha, Nebraska, packers of America's best-known brand of canned and frozen poultry.''
At the close of the telecast, moderator Robert Q. Lewis thanked ''our sponsors and loyal viewers'' for making the show's second season possible.
The contestants were: Mr. A. HIP, Master Aly KHAN (same name as the royal playboy) and Mr. I. BLUSH. In the celebrity ''I'd Like to Be'' segment, actress Zasu PITTS wished she was the new First Lady, Mamie EISENHOWER.