MWS media had over 1000 applications for local open auditions with people coming from as far away as Spain to audition; much of the film was cast from these applicants.
9 budding filmmakers were given the opportunity to be runners on the film's set for 2 days each.
Many of the film's songs were originally written for the musical "The Premiere".
MWS Media gave away over 20,000 bags of sweets as part of the film's promotion and even held a competition where one fan was given the opportunity to design a sweet which was then handed out at the film's premiere.