Axel Scheffler has hidden a Gruffalo in most of his works with Julia Donaldson, which have been mirrored in the adaptations. In this, the Gruffalo can be seen as a cookie in the cake shop.
During the 2020 pandemic, David Tennant (The Highway Rat) read this book for Save The Children and their Save the Stories series on social media (celebrities reading stories to give parents a break and help at bedtime). As of December 2023 it had 53k views on YouTube and over 73k on Instagram.