7/10
A lie is so rarely just a lie.
3 April 2024
The Truth vs. Alex Jones is mainly two things. On one hand, it is a documentary on the lawsuits filed against alt-news provocateur and InfoWars founder Alex Jones following his coverage of the 2012 Sandy Hook shooting, which he called a "false flag operation" that thousands of people were in on, including the grieving parents who he notoriously dubbed "crisis actors", inciting ceaseless harassment. (He has since also been blacklisted from YouTube.) On the other hand, it is an exploration of Jones as a persona and what it is that intrigues even those who revile him.

This is, most would say, one of the absolute worst human beings alive. As we see the Sandy Hook court proceedings and interrogations, where Jones is finally confronted about his lies in a way where he can't get away the same as he would've done if the cameras were at his command, the film inevitably ends up satisfying -- even as the subject matter is harrowing.

And yet, there's something about Jones as a character -- a boisterous loudmouth whose explanations for things will get so outlandish they read like a Reddit theory about The X-Files as orated by a WWE champion -- that intrigues pretty much all of us. One interviewee explains that you may become glued to the show because "You want to see what else he'll say", echoing the scene from Private Parts where both fans and haters of Howard Stern give their answers to why they keep tuning in.

The movie, which is refreshingly concise given the popularity of the "docuseries", underscores just what a cartoon of a man this is; not in an affectionate way, but in a "car crash that you can't look away from" sort of way (only instead of a car crash it's a great ape who figured out microphones and Rolexes but little else). Even in the courtroom, he can't seem to help doing/saying something goofy.

It also explores his beginnings on Austin public radio and we learn some damning, yet unsurprising details from former colleagues of his about how IW does its fact-finding. In 2011, when there were fears that radiation from the Fukushima Daiichi meltdown had made it to the coast of California, and Jones' research team reported that their instruments showed this wasn't the case, IW producers immediately gave them a call demanding that all those logs/videos be destroyed, as they went against the narrative Jones wanted to tell and thus advertise the hot new IW product, in this case an iodine supplement meant to shield against fallout. Few things could more perfectly capture what this website -- and most alternate news in general -- is ultimately about.

In my review of Mike Cernovich's Hoaxed, I wrote that, yes, it's good to be critical of mainstream news/opinion; it's just that you shouldn't switch off your scrutiny just because the news is now coming from a sphere whose politics you happen to like (especially when they'll very provably base their reporting on what they're trying to sell). Looking at the current state of conspiracy theories -- where you seemingly can't go two minutes without seeing a post about space lasers and Satanic agendas -- I'd say my supplication fell on deaf ears.

It may sound like a slippery-slope fallacy, but I've seen it occur in real-time with a friend, whose thought process basically went "Well this guy validated by opinions about Islam and the anti-gun media, so he MUST be correct about chemtrails". It's often said that Alex Jones only appeals to those who already agree with him -- that he exists, not to change your mind, but to tell you that you're already right and get you to pay him to say it more -- and while it's true that that's how he gets ya, those people go from bad to worse (whichever tier of "bad" they were already on) once Jones starts telling them about some other things the Bad Guys are up to.

As this film shows, Jones is arguably the most important figure in the normalization of conspiracy nonsense we've seen during these past few years. We're reminded that during the 2016 presidential race -- which involved a considerable boost for alternate news -- the Trumpster himself sang Jones' praises. We're shown there was a period where InfoWars garnered more viewers than CNN.

I myself once wrote about how this magnitude of conspiracy-theorist thinking was well underway to becoming more mainstream, due in no small part to the popularity of InfoWars. And like I said, now it's everywhere. Hell, compared to some of the theories I covered in The Big Conspiracy Guide of 2023, Jones is falling behind (which is another prediction I had; that he would soon be deemed "too vanilla" if this keeps spiraling out of control).

In 2021, many of us learned that even he -- the guy with the gay frog water thesis and the spiels about "weather weapons" -- still isn't insane enough for the QAnon theories (which is to say nothing of how normal he looked next to Kanye West in 2022). Regardless, he is become Death, the destroyer of non-flat worlds.

Again, it's very satisfying to see him confronted in a setting where he can't hide or yell loudly enough at reality until reality gives up, but in a lot of ways, this is a horrifying film. Like the recent Quiet on Set: The Dark Side of Kids TV, its presentation is sometimes cheesier than seems appropriate for the topic, but it doesn't take away from the film's importance.
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